Suzuki Ph Is The Undisputed Underbone King.


Known every bit a manufacturer of motorcycles, automobiles, too outboard motors, Suzuki Motors is celebrating its 100th anniversary this year, but trivial work you lot know that Suzuki Philippines is likewise celebrating its ain milestone this year.

Suzuki started out making loom machines inwards 1902, 22 years before than merely about other loom machine turned automaker—Toyota. Founded every bit Suzuki Loom Works inwards 1902 inwards Hamamatsu, Shizuoka Prefecture inwards Nippon yesteryear innovator too inventor Michio Suzuki, it moved to making motorcycles inwards 1954. In 1955, they made Japan’s showtime automobile—the Suzulight.

But every bit the 4th largest Japanese automotive construct celebrates its 100th anniversary, Suzuki Philippines is likewise celebrating its 35th yr inwards the country. It holds the distinction of beingness the alone integrated companionship that carries motorcycles, automobile, too outboard motor Suzuki products inwards Asia.

With 68 dealership groups too a network of 3,079 shops, Suzuki Motorcycle has successfully dominated the underbone marketplace amongst the Smash too Raider. Selling 196,116 units concluding year, the Smash is touted every bit the break i selling underbone inwards the Leisure category. Meanwhile, the Raider R150 is acknowledged every bit the “Underbone King” for beingness the highest selling model inwards the Underbone Sport category amongst 144,141 units sold. Both models convey sold to a greater extent than than double their competitors over the years.

Meanwhile, solidifying its presence inwards the automotive segment amongst a 21.17 percentage increase inwards 2019, Suzuki Automobile has steadily captured marketplace share. Jumping iii places to directly becoming 5th inwards the Philippine market, the boost inwards sales was the realization of the company’s aggressive efforts throughout 2019, leading to hap models Ertiga, Vitara, too Celerio becoming merely about of the market’s nearly enjoyed vehicles of the year.

The newest improver to Suzuki Philippines is the Outboard Motor or Marine business. With half-dozen dealerships, it has achieved 205 percentage sales growth inwards 2019. Through aggressive sales too afterward sales efforts, they’ve managed to plough heads inwards the business.