Tag Heuer Is The Championship Sponsor Of The Porsche Esports Cup


TAG Heuer, which already supports Porsche inward the Formula eastward series, is the novel entitle sponsor of the Porsche Esports Cup, the single-make electronic sports racing entitle Porsche initiated with iRacing inward 2019. iRacing is the leading provider of realistic online racing simulators.

“After joining forces inward the TAG Heuer Porsche Formula eastward Team this season, nosotros are excited to forthwith extend our successful collaboration farther into the Esports world,” announced Stéphane Bianchi, CEO of the LVMH Watchmaking Division as well as CEO of TAG Heuer.

The executive explained TAG Heuer is an avantgarde watchmaker with historic ties to the track, as well as hence sees Esports every bit a fantastic novel platform inward which to showcase the brand’s values. He added the deed is likewise a means to back upward a “dynamic as well as passionate community inward the basis of motor racing, where competitiveness comes live on inward the digital age.”

“We are looking frontward to providing an unmatched Esports sense together with Porsche as well as iRacing, as well as seeing the world’s elite route simracers force their limits,” Bianchi said, noting “both the TAG Heuer as well as Porsche brands are “masters of challenges, invention as well as precision.”

The 2020 Porsche TAG Heuer Esports Supercup volition characteristic the introduction of multiple tracks to the championship. It kicked off with a pre-season exam at Circuit de Barcelona-Catalunya in conclusion March 28.

Last year, Josh Rogers won the entitle inward an exciting in conclusion duel against Maximilian Benecke. Sebastian Job as well as Mitchell de Jong placed 3rd as well as fourth. These 4 top drivers render to the serial this year, amongst 36 other novel as well as returning competitors.

Kjell Gruner, Vice President for Marketing at Porsche AG, said; “Esports racing offers such an emotional Porsche sense to many fans of our brand, as well as the Porsche TAG Heuer Esports Supercup is our most of import virtual racing series. After a really successful premiere inward 2019, nosotros are forthwith most to outset the minute flavour with a rigid partner at our side.” He added that Porsche as well as TAG Heuer are “already a neat squad inward Formula E.”

“Now TAG Heuer, every bit a construct with heritage, is helping to farther constitute the most aspirational contest inward Esports racing.”

Porsche TAG Heuer Esports Supercup Schedule
  • Round 1 - Circuit Park Zandvoort (May 2, 2020)
  • Round ii - Circuit de Barcelona-Catalunya (May 9, 2020)
  • Round iii - Donington Park Circuit (May 23, 2020)
  • Round 4 - Circuit de la Sarthe (June 13, 2020)
  • Round v - Nurburgring Nordschleife (July 4, 2020)
  • Round half dozen - Silverstone Circuit (July 18, 2020)
  • Round vii - Road Atlanta (August 1, 2020)
  • Round 8 - Brands Hatch Circuit (August 15, 2020)
  • Round ix - Circuit de Spa-Francorchamps (August 29, 2020)
  • Round 10 - Autodromo Nazionale Monza (September 19, 2020)