Jaguar Province Rover Acquires Off-Road Tuner Bowler


Jaguar Land Rover today announces it has acquired Bowler, a UK-based manufacturer of all-terrain functioning cars, parts, together with rally raid vehicles.

Founded inwards 1985, Bowler pioneered the production of dedicated off-road contest cars inwards the United Kingdom of Great Britain together with Northern Ireland of Britain together with Northern Republic of Ireland together with has achieved success inwards international rally raid events. The expertise Bowler has amassed for all-terrain vehicle dynamics, low-volume production techniques, together with proving the durability of components nether extreme conditions, is highly sought-after.

Special Vehicle Operations is a fast-growing concern that amplifies the fundamental attributes of Jaguar together with Land Rover vehicles to practise distinctive world-class products – including SV, Vehicle Personalization, together with Classic. Adding Bowler equally a 4th concern unit of measurement is a natural fit.

Since its inception Bowler has had a unopen affiliation amongst Land Rover, which was formalized amongst a construct partnership inwards 2012 that led to the creation of the pop Defender Challenge past times Bowler rally serial inwards 2014-2016.

Company founder Drew Bowler died all of a abrupt inwards 2016, exactly his legacy together with spirit lives on inwards the squad based at Bowler’s premises inwards Derbyshire, including members of Drew’s family.